Designed While Graphic Designer at Anson-Stoner
Seacoast Bank’s Downtown Orlando and Downtown Tampa offices are both located in busy areas with trickey parking options that were difficult for customers to find. The downtown Orlando office only has five available parking spaces for customers, while the Tampa location offers validated parking from an underground lot a few blocks down the road. Seacoast needed a way to better inform their customers of their parking options for these locations through buck slips that would be mailed out or could be taken from the bank locations themselves.
I created a map style that would fit well within the brand guidelines for Seacoast Bank, and would also allow for enough visual information to be helpful for informing customers on where they can park at either location. For the Tampa location I incorporated the design of the adjacent Kiley Gardens park to help give more context to the direction of the underground parking garage from the Seacoast Bank office location. We used the back of the buck slips as an opportunity to highlight some of Seacoast Bank’s web offerings, which may assist many people from needing to go to the offices in the first place.