While at Anson-Stoner, I focused on crafting diverse collateral and marketing materials for Seacoast Bank. My work encompassed designing campaign materials, flyers, social media graphics, billboards, and more. I consistently adhered to Seacoast Bank's brand guidelines to maintain a recognizable and aligned visual identity.
COMMERCIAL ASSOCIATION COLLATERAL
Addressing the challenge of reminding residential associations about upcoming fire system upgrade deadlines, we developed a print-on-demand one-pager and pamphlet showcasing Seacoast Bank's financing options to aid associations in meeting fire protection code requirements. The design adhered to Seacoast Bank's brand guidelines and empowered bank associates to personalize the one-pager through an editable PDF format.
SEACOAST BANK - PARKING BUCK SLIPS
For Seacoast Bank's Downtown Orlando and Downtown Tampa offices, we tackled the challenge of assisting customers in finding suitable parking. We designed informative buck slips that incorporate user-friendly map styles. The Tampa location's design included Kiley Gardens Park to provide directional context for the underground parking garage's location in relation to the Bank branch. Utilizing the back of the buck slips, we highlighted Seacoast Bank's web offerings, potentially reducing the need for in-person visits.
Social Media Design
In collaboration with Seacoast Bank, our marketing initiative aimed to elevate and streamline their social media presence. We devised a cohesive design strategy for Facebook, Twitter, and LinkedIn to ensure a consistent and engaging look and feel. We created diverse post styles and templates, including company announcements, holidays, pop quizzes, testimonials, and more. The posts maintained alignment with the Seacoast Bank brand while retaining freshness and avoiding monotony.
Digital Banner Examples
